KTTP STORIES

AUGMENTED REALITY POTENTIALLY TO FILL STADIUMS WITH FANS -OZ ARENA

So how do you possibly get an in-home viewing experience when there are no fans? No songs being sung? No crowd noise? The answer to that maybe what the folks at OZ are doing. OZ partnered with a company called RVX to “launch OZ ARENA, using innovative AR technologies that are set to bring fans from home into live broadcasts”
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CALCIOPOLI – THE SCANDAL THAT ROCKED ITALIAN SOCCER

Having been equipped by the three stripes since 2016, with an extended $464 million dollar partnership that will see the Bianconeri outfitted in adidas through 2027, it’s almost easy to forget the Italian club’s long history with sportswear rival Nike, until we unearthed this gem from the 2006-2007 season that sparked a look back at the scandal that rocked the soccer world in the mid-2000s. The infamous Calciopoli.
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A Love Letter to the Beautiful Game: The Evidence of Human Connection

Soccer forms relationships on a global scale - it connects people in numbers whether it is through a common love for a team, a rivalry, finding a best friend or a partner, or for many of us, a career.
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JORDAN 1’s ESSENTIAL WORKERS

Difficult times often bring out the best in people. This can be especially true with art. Creativity is spawned in difficult times, and this custom sneaker project from Jeff Waskowiak (aka @get.kickrich) is a shining example of that.
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THE PSG PROJECT

The Paris Saint Germain brand has taken a life of its own over the last few years. On one side you have a full-blown football club, with dedicated athletes focused on winning and on the other side you have the brand of PSG. I want to focus on the brand.
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FULL CIRCLE

I want to tell the story of how my friendship with Maurice Edu was based on a moment in time that I will always cherish and how that moment has shaped me into a passionate fan of soccer.
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TWO CLASSICS MASHED UP INTO ONE

adidas is blending the two silhouettes for a hybrid Samba Predator sneaker that takes some elements from the OG Predator from 1994 and combines that with the classic silhouette of the Samba.
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THE KOBE CONNECTION

With the influx of international players in the NBA and the growing space that soccer is filling in North America, it seemed only a matter of time that the basketball world and the soccer world would crossover. It’s inevitable that the two sports will continue to run parallel closer and closer as the years go on, but the question is how did this start. Who played a part early on and why? 
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